UX · Product Strategy · Digital Sales
I fix how products sell —
from first click to closed deal
Bridging the gap between UX, product and revenue
Redesigned onboarding flow and pricing page. Reduced time-to-value from 14 days to 3.
Simplified checkout from 5 steps to 2. Added guest checkout and trust signals.
Rebuilt Salesforce pipeline, added qualification framework and automated follow-ups.
I audit flows and redesign them to increase conversion — not just visuals.
Landing pages, checkout, onboarding — wherever your business is losing revenue.
I help teams prioritise features that drive revenue, not vanity metrics.
Roadmap decisions backed by funnel data. Growth frameworks that connect product actions to revenue outcomes.
From pipeline setup to closing strategy.
CRM setup, pipeline structure, deal flow — I rebuild how your sales process actually works.
About
I understand how users think, how products convert, and how deals close. That combination is rare — and it's exactly what growing companies need.
Selective collaborations
I partner with companies that value the connection between UX, product strategy and revenue. A rare combination of skills that replaces three hires.
Start a conversation
I work with teams who care about UX, product and revenue together.
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